The Paradox Story

From Vancouver to Sydney: Our Global Journey

Paradox is anything but predictable. Born from a bold vision by a group of hoteliers unafraid to challenge the status quo, Paradox redefines what a hotel can be — not just a place to stay, but a living, breathing extension of its city.

Today’s travellers want more than comfort; they seek connection — to the energy of vibrant streets, to the rich culture that shapes a city’s identity, and to authentic experiences that feed the mind and soul. This belief inspired our CEO’s global journey — from neon-lit metropolises to hidden enclaves — sparking the vision that hotels should be gateways to a city’s soul.

In 2022, Paradox launched its first destination in Vancouver, pioneering a new kind of luxury that feels personal and immersive. Whether discovering a secret jazz bar, slipping into a private art showcase, or dining at a chef’s table known only to locals, Paradox delivers a vibe of discovery and adventure.

Each Paradox hotel is unique, shaped by the quirks, flavours, and edge of its city. Yet all share one promise: to ignite curiosity, invite exploration, and reveal the unexpected at every turn.

From that first step in Vancouver to a growing award-winning portfolio of six boutique and lifestyle hotels across four countries, with over 1,350 rooms in some of the world’s most exciting cities — this is just the beginning. As Paradox expands, we stay true to one belief: the best journeys aren’t planned, they’re lived.

Welcome to Paradox.